We appreciate the trust you have in us and understand how vital it is to ensure secure transactions and protect your privacy. This Privacy Policy outlines how duckduckbaby collects, uses, shares, safeguards, and processes your personal information through the duckduckbaby app/website.

While you can explore certain parts of the platform without registering, it's essential to note that we exclusively offer our products and services within India. Your personal data will mainly be stored and processed in India, which may have data protection regulations distinct from your location. By visiting this platform, providing your information, or using any product/service offered here, you explicitly agree to abide by the conditions of this Privacy Policy, the Terms of Use, and the relevant terms and conditions for products/services. You also accept being governed by Indian laws, including those related to data protection and privacy. If you disagree with these terms, please refrain from using or accessing our platform.

1. What Personal Information about Customers Does duckduckbaby Collect?

We collect only basic personal information during your interaction with our platform and services. This information includes details you provide when signing up, such as your name, date of birth, address, contact number, email ID, occupation, and proof of identity or address. For certain products and services, we might request additional information like your PAN, GST number, government-issued ID cards or numbers, and Know-Your-Customer (KYC) details. Some sensitive personal information, such as bank account or payment instrument details, biometric data (for specific platform features), passwords, and other data, may also be gathered. Additionally, we track your shopping behavior, preferences, call data records, device location, voice, browsing history, and other information you may provide. Our main aim is to offer you a secure, efficient, and personalized experience. This enables us to provide services and features tailored to your needs, making your experience safer and more convenient.

You can explore the platform without revealing personal information. However, once you share your personal information with us, you become identifiable. We'll clearly indicate which fields are mandatory and which are optional. It's always your choice whether or not to provide specific information by using or not using particular platform services or features. We analyze this information on an aggregated basis to understand our users' demographics, interests, and behaviors.

The information we collect may encompass your browsing source and destination URLs, browser details, and IP address. If you participate in our loyalty program or a third-party loyalty program facilitated by us, we collect personal information like your name, contact details, email address, communication address, date of birth, gender, zip code, lifestyle information, demographics, and work-related information. This data may be provided by you or third-party business partners operating platforms where loyalty points can be earned or redeemed. Transactions conducted on our platform and through third-party business partners are also included.

If you set up an account or make transactions, we may request additional information, such as billing address, credit/debit card details, and tracking information for cheques or money orders. When you post messages, images, photos, reviews, or use voice commands on our platform, we collect the provided information, which may be publicly accessible. Please use caution when posting personal details and content. We retain this information to resolve disputes, offer customer support, conduct internal research, and address issues within the bounds of the law. Correspondence such as emails or letters sent to us, or messages from other users or third parties about your platform activities, is collected and filed.

While some sections of our platform can be browsed without registration, certain activities like placing orders, accessing online content or services, or participating in events require registration. We may use your contact information to send offers based on your previous orders and preferences. If you receive requests for sensitive personal information like debit/credit card PINs or banking passwords from sources claiming to be from duckduckbaby, do not provide this information, as we or our affiliate logistics partners never request such details. Report any such incidents to the appropriate law enforcement authorities.

2. For What Purposes does duckduckbaby Use Your Personal Information?

We use personal information to provide the services you request. To the extent we use your personal information to market to you, we will provide you the ability to opt-out of such uses. We use your personal information in handling and fulfilling orders; enhancing customer experience; to resolve disputes; troubleshoot problems; help promote a safe service; collect money; measure consumer interest in our products and services, inform you about online and offline offers, products, services, and updates; customize your experience; detect and protect us against error, fraud and other criminal activity; enforce our terms and conditions; conduct marketing research, analysis and surveys; and as otherwise described to you at the time of collection of information. We will ask for your permission to allow us access to your text messages (SMS), instant messages, contacts in your directory, camera, photo gallery, location and device information:

•  to send commercial communication regarding your orders or other products and  services 
• enhance your experience on the platform and provide you access to the products and  services offered on the platform. 

You understand that your access to these products/services may be affected in the event permission is not provided to us. In our efforts to continually improve our product and service offerings, we collect and analyze demographic and profile data about users' activity on our platform. We identify and use your IP address to help diagnose problems with our server, and to administer our platform. Your IP address is also used to help identify you and to gather broad demographic information. We will occasionally ask you to complete surveys conducted either by us or through a third- party market research agency. These surveys may ask you for personal information, contact information, gender, date of birth, demographic information (like pin code, age or income level) attributes such as your interests, household or lifestyle information, your purchasing behavior or history preference and other such information that you may choose to provide. The survey may involve collection of voice data or video recordings. Participation in these surveys are purely voluntary in nature. We use this data to tailor your experience at our Platform, providing you with content that we think you might be interested in and to display content according to your preferences.

3. What about Cookies and Other Identifiers?

We use data collection devices such as "cookies" on certain pages of the platform to help analyze our web page flow, measure promotional effectiveness, and promote trust and safety. "Cookies" are small files placed on your hard drive that assist us in providing our services. Cookies do not contain any of your personal information. We offer certain features that are only available through the use of a "cookie". We also use cookies to allow you to enter your password less frequently during a session. Cookies can also help us provide information that is targeted to your interests. Most cookies are "session cookies," meaning that they are automatically deleted from your hard drive at the end of a session. You are always free to decline/delete our cookies if your browser permits, although in that case you may not be able to use certain features on the platform and you may be required to re-enter your password more frequently during a session. Additionally, you may encounter "cookies" or other similar devices on certain pages of the platform that are placed by third parties. We do not control the use of cookies by third parties. We use cookies from third-party partners such as Google Analytics for marketing and analytical purposes. Google Analytics helps us understand how our customers use the site. You can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy.  You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

4. Does duckduckbaby Share Your Personal Information?

We may share your personal information within the duckduckbaby Group, corporate entities, and affiliated companies to provide you with access to their services and products. These entities and affiliates may market to you unless you explicitly opt out. Additionally, we might disclose personal information to third parties. This disclosure may be necessary to grant you access to our services and products, fulfill our legal obligations, enforce our user agreement, support our marketing and advertising activities, and prevent, detect, investigate, or mitigate fraudulent or illegal activities related to our services.

In compliance with legal requirements or in the good faith belief that it's necessary, we may disclose personal and sensitive personal information to government agencies or authorized law enforcement entities. This could be in response to subpoenas, court orders, or other legal processes. We may also share personal information with law enforcement offices, third-party rights owners, or others when it's reasonably necessary to: enforce our Terms or Privacy Policy, address claims that content violates third-party rights, or safeguard the rights, property, or safety of our users or the general public.

In the event that we plan to merge with or be acquired by another business entity, or undergo reorganization, amalgamation, or business restructuring, we and our affiliates may share or sell some or all of your personal information with that entity. If such a transaction occurs, the other business entity (or the newly combined entity) will be required to adhere to this privacy policy regarding your personal information.

5. How Secure Is Information About Me?

To protect your personal information from unauthorized access or disclosure, loss or misuse we adopt reasonable security practices and procedures, in line with international standards ISO/IEC 27001:2013 which is recognized as one of the highest information security standards. Whenever you access your account information, we offer the use of a secure server. The transmission of information is not completely secure for reasons beyond our control. We adopt industry standard security measures and keep updating our systems from time to time to protect your personal information against any hacking or virus dissemination. However, by using the Platform, the users accept the security implications of data transmission over the internet and the World Wide Web which cannot always be guaranteed as completely secure, and therefore, there would always remain certain inherent risks regarding use of the platform. Users are responsible for ensuring the protection of login records for their account.

6. What Choices Do I Have?

We offer all users the choice to stop receiving non-essential communications (e.g., promotional or marketing messages) after creating an account. If you prefer not to get promotional messages from us, please unsubscribe by clicking the provided link in the email or visit our Help Center at the following link/contact for support.

We take reasonable measures to ensure the accuracy of the personal information we process. If you ever find that the personal information we process is inaccurate and you inform us, we will rectify or erase it, as necessary, based on the purposes for which the information is processed. You can directly access, correct, and update your personal information through the functions provided on the Platform. For certain non-mandatory information, you can delete it by logging into our website and visiting the Profile and Settings sections. To withdraw consent you've previously given, you can write to us using the contact information provided below. Please include "for withdrawal of consent" in the subject line of your communication. We will verify these requests before taking action. It's important to note that the withdrawal of consent won't have a retroactive effect and will align with the terms of this Privacy Policy, relevant Terms of Use, and applicable laws. If you withdraw consent under this Privacy Policy, it may impact your access to the Platform or the provision of our services that we consider to be dependent on that information

7. What about Advertising?

We work with third-party advertising companies that display ads when you visit our platform. These companies may gather information (excluding your name, address, email address, or phone number) about your visits to this platform and other websites to show you ads related to products and services that might interest you. You can choose to stop personalized advertising tracking by using the "Opt out of Ads Personalization" feature in your device's settings. When you activate this feature, Duckduckbaby won't have access to your GAID (Google Advertising ID).

8. Are Children Allowed to Use duckduckbaby Services?

Our platform is meant for individuals who can enter into a legal contract according to the Indian Contract Act, 1872. We do not intentionally request or gather personal information from individuals below the age of 18. If you have provided personal information about individuals under 18, you affirm that you have the legal right to do so and allow us to use the information as outlined in this Privacy Policy.

Consent

By using our platform or providing your information, you agree to the collection, usage, storage, disclosure, and processing of your information (including sensitive personal information) on the platform as outlined in this Privacy Policy. If you share personal information about other individuals with us, you confirm that you have the authority to do so and allow us to use the information as described in this Privacy Policy. When you provide your personal information on the platform, partner platforms, or associated establishments, you consent to us (including our corporate entities, affiliates, lending partners, technology partners, marketing channels, business partners, and other third parties) contacting you through SMS, instant messaging apps, phone calls, and/or email for the purposes specified in this Privacy Policy. You can withdraw your consent by contacting the Grievance Officer at the provided contact information. Please include "Withdrawal of consent for processing personal information" in the subject line of your message. We will verify such requests before taking action. Please note that withdrawing consent will not apply retroactively and will be in accordance with the terms of this Privacy Policy, related terms of use, and applicable laws. If you withdraw consent as per this Privacy Policy, we retain the right to restrict or deny the provision of services for which we deem such information to be necessary.

Changes to this Privacy Policy

Please check our Privacy Policy periodically for changes. We may update this Privacy Policy to reflect changes to our information practices. We will alert you to significant changes by posting the date our Privacy Policy got last updated, placing a notice on our Platform, or by sending you an email when we are required to do so by applicable law.